Thursday 6th July 2023


Here at DN HQ, we’re delighted to once again support St Oswald’s Hospice, this time with their Shaun on the Tyne art trail, which launches across the city from 19th July for 10 weeks.

In previous years, we have donated both our time and design expertise to the Great North Snowdogs in 2016 and Elmer’s Great North Parade in 2019. For the upcoming 2023 trail, our Senior Designer Chris Pescod has designed a very special map to help intrepid explorers with their mission to find a flock of 115 famous sheep across Tyneside this summer.

The map will help people navigate the various locations where the flock can be found, and will also include vital additional information to ensure everyone gets the most out of the entire Shaun on the Tyne experience.

From our perspective, it has been a great opportunity for the team to get involved in such an iconic project, and one which will be so visible and high profile across the region this summer.

It’s also fantastic for us to be able to give something back. At Different Narrative, we have a Change for Good agenda which is close to our hearts and something that we are firmly committed to.

St Oswald’s is a local charitable hospice. They help babies, children, young people and adults with life-limiting conditions to make the most of life, no matter how long that life is.

Rooted in the North East, the hospice has supported local people and their families for over 35 years. As a charity, they rely on the generous support of the community to help keep their doors open and their services are free for all who need them. The charity needs to raise over £7.5 million each year through voluntary giving and legacies to continue to provide services to the local community. 

We are both humbled and extremely proud to have played even a small part in this fantastic cause and we look forward to getting out and about with our maps to find Shaun later this month!

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