Tuesday 7th June 2022



Got creativity hardwired into your genetic code? Morally opposed to cloning anyone else’s ideas? Born with business savviness in your blood? You could be a perfect match for our DNA.

Different Narrative Academy is our free, two-week training and experience programme based in our Newcastle office. Earn your place and you’ll get to learn from seasoned advertising creatives, client partners, PR experts and planners. You’ll find yourself part of a team working on real client briefs and experiencing all the challenges and opportunities our brilliant, fast-paced, curveball-loving industry can throw at us.

We’ll be hosting our 2022 cohort from 5–16 September.

First, you’ll get to know us and your fellow DNA team-mates. You can expect some fun team-building stuff, because, like us, you’ll need to be a tight-knit bunch to collaborate at your best. You’ll get inside insight into what’s involved in creative copywriting, design and art direction, managing an account and crafting a long-term brand strategy. Experience the daily variety – and workload – of a busy full-service agency. And get tips on all aspects of the job, from delivering excellent client service to coming up with great ideas.

And you’ll be thinking on your feet the whole time. As well as shadowing us in our day-to-day roles, you’ll be working on your own team solutions to one or two of the juiciest briefs we have on the go, ready to present them to us (and maybe the odd special-guest client) on your final day. In at the deep end, yes, because that’s what it’s all about.

Places are limited, so you’ll need to impress us with your thinking first. Complete an application form here and give it your best shot. If we like your style, we’ll ask you in for an interview. Boss that and DNA career enhancement awaits.

Good luck!

Thirsty for more...

Say hello

Start the ball rolling. Drop a line to: